REMITTANCE & FINTECH / Past client engagement
Mellapay
Money meets home.
Brand strategy, branding, website development and social media management for Mellapay. Selected campaign work includes “Money Meets Home” messaging, product explainers and launch announcements.
01 / CONTEXT
The engagement.
Our Mellapay engagement included brand strategy, branding, website development and social media management. The work selected for this page focuses on published campaign visuals and product communication.
02 / THE WORK
What the work brings together.
Money Meets Home
The published campaign example combines the Money Meets Home message with a person and a phone mockup, giving the campaign a recognisable human and product context.
Explaining the product
A selected post uses a successful-payment message to communicate a product experience. It brings a specific task into the broader campaign story.
Communicating a launch
The mobile-app announcement adds a launch message to the campaign selection. The artwork is retained here as part of that historical engagement.
03 / SELECTED SCREENS & VISUALS
A closer look.
04 / PROJECT PERSPECTIVE
What these examples show.
The three examples address different communication needs: introducing a campaign message, explaining a product task and announcing a launch. Together they show how content can carry a brand idea while giving each post a clear purpose.